At Local View Digital Marketing we are always asking questions and learning new things on a daily basis. It is our job to ask, listen and understand a clients business. That way we can take best practices and apply them to our strategic digital marketing plans for each individual client.

Our Local View St. Louis executive, Allie, has recently entered into the digital marketing realm of the event industry. We wanted to learn a little bit more about what event industry professionals are saying about digital marketing. So we reached out to some event industry professionals and asked them a few questions. Our second professional is Allison Hershberger, the CEO and President of Parties & Props. Read her interview below:


event industry professional interview Allison Hershberger

Allison Hershberger, CEO / President

Q: Biggest challenge you face in getting new clients?

A: Them knowing we are here and understanding what we do as a company.

Q: On-going challenge you face getting online reviews?

A: Asking clients to do them, following up, following through.

Q: What social platforms do you find most beneficial for your business?

A: Facebook & Instagram.

Q: What has been your most rewarding moment on the job?

A: Each event is rewarding when you are able to bring a clients vision to life and exceed their expectations.

Q: Do you believe digital marketing is essential for your business? Why or why not?

A: Essential. It showcases who we are as an organization and broadens our reach.

Q: When it comes to your website, social media, online reviews, etc. what do you find most important for your business?

A: They all work in tandem with one another and if utilized well can really help propel your business.